Microsoft is now more focused on ‘killing Zoom’ than Slack, says Stewart Butterfield – TechCrunch

At TechCrunch Disrupt 2021, Slack founder and CEO Stewart Butterfield and Salesforce COO Bret Taylor discussed their $ 28 billion merger, announced last December, a deal the Justice Department has signed this summer but that shareholders still seem to question. At least they’re not convinced of the value Slack brings to Salesforce if you use the performance of Salesforce stocks as a barometer – they’re rated roughly where they were a year ago.

I think Microsoft thinks that in order to kill Slack they will have to kill Zoom first.

Taylor, perhaps understandably, seemed indifferent, suggesting that major acquisitions may take a long time to digest. “When we make acquisitions, just the way we finance them, it often takes a few quarters for our shareholders to really understand the strategic rationale. [and] see that we can run the integration.

From Taylor’s perspective, Salesforce only started in the last month to integrate Salesforce features into Slack, the latest feature of which, Clips, allows users to check-in or check-in on their screens to send them as videos to their colleagues. Users can also “speak to text and create a transcript of those videos that are indexed for search so they can be found later,” said Butterfield, explaining, as Taylor did, that Slack remains very focused on asynchronous communications.


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